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A Media Design Blog

Use Video to Help Your Sales Funnel

A sales funnel refers to the buying process that companies lean customers through when purchasing products. A sales funnel is divided into several steps, which differ depending on the particular sales model. Our sales funnel has three stages; awareness, consideration and decision. Awareness stage is when the customer realizes that they have a problem that needs to be solved. The consideration stage is when the customer starts to do research on how to solve the problem and evaluates the options for a solution. In the decision stage the customer decides which company to purchase a product or service.

How to Become a Good Interviewer

Learn how to become a good interviewer with our list of Attributes. It takes years to become a good interviewer, just ask Larry King or Katie Couric. Our producer, Pat Burns, has 35 years of experience in corporate client testimonials. He created a list of six attributes for an interviewer to follow for a […]

1st and 10: Video Tricks in Football

Now that the 52nd Super Bowl is right around the corner, February 4th 2018, the NFLwill be using all the video special effects in their tool shed. One of the amazing mysteries in video is the Yellow 1st and Ten line. Since we are a professional video production company, we get asked, “How do they do […]

Fuel Your Marketing Video

Learn how to use video to it’s fullest potential on the internet. If your company is looking to improve your marketing efforts and attract more customers, and who isn’t video is the most effective solution. We, humans, are sophisticated sensory beings that capture significant information from the sight, sound, and […]

Painting with Light

How to match backgrounds in videos that were perviously done by another company. We used our video studio to light our hard white cyc to match. Merchant Cantos rented our video studio for a multi-camera shoot for PWC (Price Waterhouse Coopers) in March. The shoot was part of an on […]

Perfecting our Color Grading

There are so many great cameras on the market today who knows what the next great camera will be. At Still N Motion we keep pace with this advancement and maintain competitive pricing by matching these diverse cameras in multiple camera configurations. We have done this using DaVinci Resolve 11. […]

San Jose Video Production Services: Video Production Media Conference

Global Shutter vs. Rolling Shutter “The Jello Effect”

The “Jello-effect” occurs with rolling shutter CMOS cameras. It’s a disturbing effect that occurs most obviously when the camera pans or moves horizontal. This happens because the bottom and top of your picture are recorded at different times. The picture is essentially skewed, like pulling a plate of jello. The top of […]

The Future of Television

Television is in rapid evolution. Q3, 2014 saw a dramatic drop in conventional TV viewing as many viewers opted for pay per view or internet streaming services. Over the past four years, 18 to 24-year-old audiences have cut their TV viewing by 30%. People are moving away from traditional linear viewing as reported […]