Align your marketing goals with your video for the greatest ROI.

There are millions of ways to advertise your video, but how many have been directly successful to your return on investment? Our video marketing strategy creates a guided path for your video project to achieve your direct marketing goals. We use our expertise in video content and video deployment.

Our Video Marketing Strategy

Know Your Market

We get to know your company and analyze your goals to understand what makes you stand out, achieve your goals and increase sales. With this information, we define the triggers, barriers and opportunities for your ideal customer.

Create Your Strategy

We define the best approaches to targeting, tactics and messaging; recommendations on timing, budgets and resources; and specify the measurements used to track your results.

Analyze and Improve

Each month or quarter we'll optimize your strategy by measuring and analyzing results, testing different variables and continuously bettering your results.

Why Us?

Understand Audiences

Our team profiles and researches audiences to understand where, when, why, and how they want their content delivered.

Consider User Journey

We think about the way video fits into your wider marketing activity and its place in the customer journey.

Measure Success

Our team puts metrics and systems in place to measure the results, learn from our findings and improve our approach.

Blog

Challenges of Macro Photography

By Pat Burns / August 10, 2025

Beetle Mania Most of us have encountered beetles at some point—not the legendary band, but the tiny, often overlooked insects that make up the largest group of animals on Earth. I came across this specimen in the Nevada desert. Based on its appearance, I suspect it might be a cigarette […]

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How to Maximize the Impact of Your Video Production Through Strategic Distribution

By Carr / July 31, 2025

In today’s digital landscape, video has become one of the most powerful tools for businesses to connect with their audience. However, simply creating a great video is not enough. To truly maximize its impact, strategic distribution is key. In this article, we will explore various tactics and strategies to ensure […]

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Unlocking the Tiny World: A Guide to Macro Videography Techniques

By Pat Burns / July 7, 2025

Imagine a universe teeming with intricate details that often go unnoticed by the naked eye. Macro videography invites you to explore this hidden world, revealing stunning textures, vibrant colors, and captivating movements that transform the ordinary into the extraordinary. Whether you’re a seasoned filmmaker or an enthusiastic hobbyist, mastering macro […]

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Create. Amaze. Inspire.

Regardless of the design medium, our aim is to craft something genuinely inspiring. Feel free to reach out for further details or revisit our website for more information. Let's ignite creativity together!