An interview is the most effective and efficient way to extract valuable information from subject experts. High profile Television Programs like 60 Minutes and Media Distribution Networks such as The Associated Press (AP), use the interview process to bring compelling stories for increased viewership and brand loyalty. Seeing is believing, […]
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What is Video Marketing?
What is video marketing? It is the method of using video to promote or market your brand, product or service. The benefits of video marketing: It increases your search engine ranking, click-through rates, and conversions. Video boosts conversion rates. Video is easily accessible. How to develop a video marketing campaign to further your video marketing.
Read MoreUse Video to Help Your Sales Funnel
A sales funnel refers to the buying process that companies lean customers through when purchasing products. A sales funnel is divided into several steps, which differ depending on the particular sales model. Our sales funnel has three stages; awareness, consideration and decision. Awareness stage is when the customer realizes that they have a problem that needs to be solved. The consideration stage is when the customer starts to do research on how to solve the problem and evaluates the options for a solution. In the decision stage the customer decides which company to purchase a product or service.
Read MoreFuel Your Marketing Video
Learn how to use video to it’s fullest potential on the internet. If your company is looking to improve your marketing efforts and attract more customers, and who isn’t video is the most effective solution. We, humans, are sophisticated sensory beings that capture significant information from the sight, sound, and […]
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