An interview is the most effective and efficient way to extract valuable information from subject experts. High profile Television Programs like 60 Minutes and Media Distribution Networks such as The Associated Press (AP), use the interview process to bring compelling stories for increased viewership and brand loyalty. Seeing is believing, […]
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February is Black History Month. Let us celebrate all the amazing people who have had such a great impact on the film industry. Recently within the last several years, there have been eye-opening movements to eliminate unjust treatment of Black, Asian, and Muslim Americans. These unjust practices have impacted every […]
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You know the women in front of the lens, but how about behind it? Today is International Women’s Day and March is National Women’s History Month. What better way to celebrate this month than to remember the history, or should we say HERSTORY, of women in film. There has been […]
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What is video marketing? It is the method of using video to promote or market your brand, product or service. The benefits of video marketing: It increases your search engine ranking, click-through rates, and conversions. Video boosts conversion rates. Video is easily accessible. How to develop a video marketing campaign to further your video marketing.
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The expertise a video production company has is invaluable and will save you time in the production process. In the long run more time spent on a production equals more money spent. Going with a professional offers the following benefits: experience and knowledge, a second pair of eyes, video project management, strategic storytelling, high-quality professional equipment, and streamlined video services.
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A sales funnel refers to the buying process that companies lean customers through when purchasing products. A sales funnel is divided into several steps, which differ depending on the particular sales model. Our sales funnel has three stages; awareness, consideration and decision. Awareness stage is when the customer realizes that they have a problem that needs to be solved. The consideration stage is when the customer starts to do research on how to solve the problem and evaluates the options for a solution. In the decision stage the customer decides which company to purchase a product or service.
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Learn how to become a good interviewer with our list of Attributes. It takes years to become a good interviewer, just ask Larry King or Katie Couric. Our producer, Pat Burns, has 35 years of experience in corporate client testimonials. He created a list of six attributes for an interviewer to follow for a […]
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Now that the 52nd Super Bowl is right around the corner, February 4th 2018, the NFLwill be using all the video special effects in their tool shed. One of the amazing mysteries in video is the Yellow 1st and Ten line. Since we are a professional video production company, we get asked, “How do they do […]
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Learn how to use video to it’s fullest potential on the internet. If your company is looking to improve your marketing efforts and attract more customers, and who isn’t video is the most effective solution. We, humans, are sophisticated sensory beings that capture significant information from the sight, sound, and […]
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